PLANO: KVD’s Got it in the Bag!



Plano, IL (April 10, 2015) – Serious anglers are a demanding bunch. They strive to be the best, and expect the same from their gear. So does Plano… It’s why the world leader in tackle storage solutions constantly seeks design input from the angling elite.

Kevin Van Dam (KVD) sits atop that group. He is the fiercest, most intellectual challenger competitive fishing has ever seen. KVD’s the all-time money winner in professional bass fishing, and he didn’t get to the top by chance. Like other sporting legends, KVD earned his success by mastering the details of efficiency. In Van Dam’s case, organization is cornerstone to his effectiveness on the water.

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Plano engineers recently sat down with KVD and asked him to help redesign what was already the best premium tackle and equipment tote money could buy – the Plano Elite Kevin Van Dam Signature Series Bag.

What manifested from the mind of the “The World’s Greatest Angler” was almost scary in its brilliance. How could a man think so deeply about lures? The answer lies in 10 Toyota Tundra Angler of the Year titles and four Bassmaster Classics.

The result of this particular brainstorming exercise is the most advanced tackle sorting and toting system to ever find the bow of a boat. Infinitely more than a canvas bag with pockets and plastic containers to toss tackle into, it’s a beautifully conceived carryall that puts everything in its proper place.

“Plano is constantly trying to improve their products, and I am honored to be a part of that,” says Van Dam. “This bag offers the most innovative features available for managing tackle and gear. I wouldn’t put my signature on it if it didn’t.”

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The Elite Kevin Van Dam Signature Series Bag sports a molded top containing two StowAway™ utility boxes, held securely with elastic tie-down straps for quick access to baits that are in immediate demand. A clear zippered pocket beneath the cover is a great spot for maps, licenses or a smartphone, all of which can easily be seen with just a flip of the lid.

The bag’s colossal compartmentalized front cubicle and sizable side pockets store gear and sundries like extra reel spools, energy bars and trolling motor remote controls – items other tackle bags just don’t have room for. Slots on the outside of the front and side pockets are ideal for keeping tools like pliers and cutters at-the-ready.

A cavernous mesh pocket on the back holds additional items such as soft plastic bait packs or smaller StowAway utility boxes. Of course, the interior of the bag holds three included 3700 Series ProLatch™ StowAway boxes, providing maximum capacity for loads of lures.

Man, that’s a lot of tackle and tool toting engineered into a 19”X11”X10.5” bag. Go ahead and pack it full, too, because a thickly padded, removable shoulder strap provides comfort for those longer walks to and from the dock, no matter the load you’re bearing.


  • Molded top with elastic tie down strap holds two StowAway® utility boxes for quick access to your favorite baits
  • Includes three 3700 Series ProLatch™ StowAway® boxes
  • Large mesh pocket on back
  • Compartmentalized from pocket for multiple uses
  • Padded removable shoulder strap
  • Plier and tool holder slots on front and side pockets
  • Clear, zippered pocket under top cover

Approximate retail price of Kevin Van Dam Signature Series Bag: $79.99 – $89.99.

From elite anglers come elite products. Designed, improved and approved by the most proficient, organized and commanding angler on Planet Earth, and engineered by the masters of tackle storage, the Plano Elite Kevin Van Dam Signature Series Bag will make you a better angler by helping keep you more organized and more efficient on the water. Welcome to the elite.

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