Hot Custom Colors for an Ultra-Versatile Lure LIVETARGET’s Rainbow Smelt adds five new patterns to its bite-triggering wardrobe Niagara-on-the-Lake, ON (May 3, 2018) – Steeped in fish-catching prowess, the Rainbow Smelt Jerkbait from LIVETARGET is among the most versatile and effective lures offered by the industry’s recognized leader in anatomically precise, …
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Tackle for Targeting Tremendous Tuna LIVETARGET Sardine Twitchbaits dominate oversized Blackfins Niagara-on-the-Lake, ON (April 17, 2018) – Professional angler and television personality Henry Waszczuk knows a thing or two about chasing the denizens of the briny deep. As host of Fishing the Flats & More, Waszczuk patrols the warm waters of the …
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LIVETARGET Lures for Spring Bass Success A one-two punch of cold-water bass tips from a Bassmaster Elite Series Champion Niagara-on-the-Lake, ON (April 4, 2018) – As evidenced by the 2018 GEICO Bassmaster Classic, early spring is a challenging season to consistently find bass fishing success. Fluctuating water levels, variable temperatures …
Read More »ChatterBait® Bladed Jigs Dominate FLW Tour Event Top Finishing Bass Anglers All Credit Same Z-Man® Vibrating Jig LADSON, SC (March 2, 2018) – Pretty compelling when someone wins a bigtime bass tourney with a super cool bait off the mainstream radar. But when five of the top ten anglers single out this …
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Take Advantage of the Goby Invasion LIVETARGET Goby Paddle Tails and Curly Tails perfectly mimic the real McCoy Niagara-on-the-Lake, ON (February 22, 2018) – Round gobies have forever altered the ecology, and the angling landscape, of the Great Lakes and connected waterbodies. Since their discovery in the St. Clair River in …
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Belly up to the Bluegill Buffet LIVETARGET offers diverse solutions to the Bass + Sunfish = Success equation Niagara-on-the-Lake, ON (February 13, 2018) – Millennia of natural selection have resulted in very specific predator-prey relationships within our favorite fishing grounds, connections that contemporary anglers have learned to exploit. Yellow perch are …
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Rip, Rattle & Roll: All-Season Walleye Weaponry Custom Jigs & Spins Brings Unique Sonics to Double-Duty Walleye Baits Coralville, IA (February 13, 2018) – Once upon a time, live bait ruled the walleye world. Then, about a decade ago, a significant shift started taking place. The harsh reality of Aquatic …
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Your “Desert Island” Bait LIVETARGET’s Rainbow Smelt Jerkbait is the most versatile, fish-catching machine…ever Niagara-on-the-Lake, ON (January 19, 2017) – You’ve entertained this question before, while wading your favorite stream in search of trout, or riding the waves in pursuit of walleyes, or simply watching a crackling fire reduce to glowing coals: if …
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The Science and Art of Fishing® Goes Viral Z-Man Fishing Enlists Communications Pros Traditions Media Ladson, SC (January 15, 2018) – There’s something elusive and simultaneously irresistible about a truly original thing. It draws you toward the unknown, and toward the possibility that mind-blowing things are about to happen. Within …
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New UV Jigs FISKAS UV Series Jigs shine on new ice fishing season Saline, MI (December 18, 2017) – By day, ultraviolet sunrays work like a secret decoder ring; underwater, fish munchies known as zooplankton act as the invisible ink. Elusive, natural UV light betrays the otherwise translucent zooplankton like script magically …
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Fishing Sport Show The Best in New Fishing Tackle and Lures